And some quotes:
"The aesthetic quality of a product – and the fascination it inspires – is an integral part of the its utility."
"Things which are different in order to simply be different are seldom better, but that which is made to be better is almost always different."
(And on a personal note, my late grandma had Rams's Cylindric T2 lighter in her apartment when I was a kid and I always got in trouble for playing with it, but its design fascinated me.)